ABOUT REWIRED FITNESS CO.
Helping people come alive through strength since 2013 in Spokane, WA.
Founder
MEET ADAM LUDLOW
Adam has spent over 22 years coaching full-time in strength and conditioning while owning and operating multiple gyms built around real community. With a BA in Exercise Science and 15+ certifications, he brings both depth and practicality to every session.
A Strongman Nationals competitor, local leader in the business community, and speaker/coach for gyms across North America, Adam is passionate about helping people get stronger, stay consistent, and enjoy the process.
He founded Rewired Fitness Co. (originally CrossFit Rewired) in 2013 with a simple belief: training should be smart, the coaching should be expert-level, and the community should feel like family. Proud girl dad x3.
Our Mission
HELPING PEOPLE COME ALIVE THROUGH STRENGTH
North Spokane's premier strength and conditioning gym. Established in 2013, we've built a community of adults who value smart training, expert coaching, and genuine connection. Our members don't just get fit — they get stronger for life.
2013
Established
22+
Years Coaching
8+
Expert Coaches
2026
Best Gym Spokane
The Team
Our Coaching Team
Every coach at Rewired brings real credentials, real experience, and a genuine passion for helping people move well and live better.
Adam Ludlow
Owner / Founder
22+ years full-time in strength & conditioning and gym ownership. BA in Exercise Science, 15+ certifications, Strongman Nationals competitor, speaker/coach for gyms across North America, and proud girl dad x3.
Johanna Rockey
Coach
Former professional rugby player with a BA in Exercise Science and 10+ years of coaching experience. Johanna combines elite athletic background with high-level coaching to help clients build strength, resilience, and confidence.
Annie Oletzke
Coach
With 8+ years of coaching experience, Annie is known for her attention to detail and ability to meet clients where they're at — helping them move better, feel better, and stay consistent.
Heather Friend
Coach
3+ years of coaching experience with a focus on creating a supportive, welcoming environment. Heather helps clients build confidence in the gym while developing strength that carries into everyday life.
Tayeb Wilson
Coach
BA in Exercise Science and former collegiate baseball player. Tayeb brings an athletic foundation and strong coaching presence to help clients improve performance, strength, and overall fitness.
Jenni Arbini
Coach
10+ years of coaching experience, former collegiate soccer player, and certified USAT coach. Jenni specializes in building well-rounded athletes and helping clients push past limits while staying balanced and healthy.
READY TO JOIN THE TEAM?
Try 2 weeks of unlimited classes for just $29. Experience our coaching, community, and programming firsthand.